Friday, July 25, 2008

The Insurance Maze Cover Art

The Insurance Maze

Author: Kimberly Lankford
Publisher: Kaplan Publishing
ASIN: 9781419526947

About This Book

Without proper insurance - health, auto, homeowners, life, disability, or long-term care - an unexpected event can quickly derail your financial plans and put your life savings at risk. Insurance is an essential part of financial planning, but many people are paying hundreds - sometimes thousands - of dollars more than they need to, and often, they buy the wrong kinds of coverage. With your family's financial future at stake, you can't afford to make the wrong decisions when shopping for insurance.

In The Insurance Maze: How You Can Save Money on Insurance and Still Get the Coverage You Need, industry expert and writer Kimberly Lankford breaks through the clutter and jargon of the industry and helps you make the most of your coverage and avoid expensive mistakes that can jeopardize your financial future.

Some of the topics addressed include:

  • Mistakes people make when choosing employer-provided health plans -and how to find a better deal on your own
  • Strategies for making the most of health savings accounts
  • Why it's dangerous to make small homeowners insurance claims
  • How to benefit from plummeting life insurance prices
  • Major pricing changes in auto insurance that could save you hundreds of dollars
  • Steps you can take to avoid problems at claim time
  • Why long-term care insurance is essential to protect your retirement savings, and how to minimize rising premiums

As a journalist writing about insurance for more than a decade, Kim Lankford has been investigating the business from the inside and out - writing about sales strategies for insurance company executives and agents atthe beginning of her career, then revealing those strategies to consumers as the chief insurance writer for Kiplinger's Personal Finance Magazine and author of the "Ask Kim" column. Lankford's inside knowledge of the business has made her one of the best-known personal finance writers in the country.




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